Choosing the right toys for Bamsedyra is something I take seriously. Every product I bring in has to meet my standards, and that means considering more than just whether it looks cute or fun. Here’s what I focus on when selecting toys for my store:
Safety First
Safety is always my top priority. Every toy I sell must meet European safety standards, ensuring they are safe for children of all ages. That’s why all my suppliers are based in Europe, primarily in Norway, and they must source their products from reputable manufacturers who comply with strict safety regulations. This means no harmful chemicals, no poorly made components, and no cutting corners when it comes to quality control.
Manufacturing Responsibility
I care about where and how the products I sell are made. The people who manufacture these toys should be treated well, with fair wages and good working conditions. Additionally, I look for brands that take environmental responsibility seriously. Whether it’s using sustainable materials, reducing plastic waste, or implementing ethical labor practices, I want to support companies that care about both people and the planet.
Built to Last
I do not want to contribute to a throwaway culture where toys break easily and end up in the trash after a few uses. The toys at Bamsedyra are chosen for their durability. Kids play rough, and their toys should be able to handle it! Every product I bring in should be something that lasts for years, either passed down to younger siblings or enjoyed for a long time.
Affordability Matters
I firmly believe that every child should have access to safe, high-quality toys. While I make sure to bring in well-made, reputable products, I also ensure that they remain at a fair and accessible price point. I don’t believe that quality should come at a cost that excludes families, so I work hard to find products that offer great value without compromising on safety or durability.
Avoiding Gimmicks
One thing I steer clear of is toys designed to hook kids (and parents) into repeatedly buying small accessories or endless add-ons. I want the toys I sell to be enjoyable and complete on their own, not part of a scheme that pressures families into constant spending. A good toy should inspire creativity, engagement, and fun—without an ongoing financial commitment.
These values guide every decision I make when selecting toys for Bamsedyra. My goal is to offer products that parents can trust, that kids will love, and that make a positive impact on both people and the planet.